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Sara (left)
Lauren (right)
OUR MISSION

Founders Lauren Fifield and Sara Harris created Alchemy Event Lab in 2018 with the intent and passion to curate event and branding opportunities for companies in need. After working with various brands and agencies, they realized valuable resources and funds were consistently being wasted on corporate events and marketing efforts simply because there wasn't a well versed employee managing these sectors. The wheel was broken and Fifield + Harris were determined to help fix it, bringing Alchemy to life.

Whether you don't have enough hands on your team, or you need someone who has an extensive portfolio of event & marketing

experience, Alchemy exists to fill your void and hit your KPIs. While focusing on your overall objectives, we organically strategize, conceptualize, manage and execute events and programs as an extension of your brand.

MEET THE FOUNDERS

LAUREN FIFIELD

CEO + CO-FOUNDER + ALCHEMIST

Having been an executive for billion-dollar companies to start-ups, Lauren is an events and marketing extraordinaire with 15+ years of experience.  She has curated grassroots to world-renowned events, disrupting the market, invigorating business strategy & outpacing performance metrics.

SARA HARRIS

CO-FOUNDER + ALCHEMIST

Sara has championed sales, marketing and events teams across various industries, focusing on implementing business strategies for brands and agencies alike.  She specializes in strategy, growth and overall vision to hit KPIs, maximize budget allocations and transcend industry norms.

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Lauren Fifield
Social Opp @ US Open Activation
ALCHEMISTS IN ACTION + BEHIND THE SCENES